Courtney Alexander

Welcome

 

I am the Business & Marketing teacher at Piedmont Community Charter High School.  I love teaching at Piedmont Community Charter School – the administration, staff, and students all make this an awesome place to be! 

Email or ParentSquare is the very best (and fastest) way to communicate with me.  My email address is [email protected].

Below, you will find course descriptions for classes I teach.  Student’s may refer to their Google Classroom (they will join for the course they are taking) for the full syllabus and classroom guidelines.

Business Essentials

This course will introduce students to realistic business and finance principles by examining fundamental economic concepts, the business environment, and primary business activities. Through workplace scenarios and problem-based learning, students will explore business ethics, customer relations, economics, financial analysis, human resources management, information management, marketing, operations, and business technology.

 

Business Management I

Prerequisite:  Business Essentials

This course is designed to introduce students to core management concepts.  The experience includes how managers plan, organize, staff, and direct the business’s resources that enhance the effectiveness of the decision-making process. Also the experience includes students working through ethical dilemmas and problem-solving situations with customer service while academic and critical-thinking skills. 

 

Business Management II 

Prerequisite:  Business Management I

This course is designed to enable students to acquire, understand, and appreciate the significance of management to business organizations.  Understanding how managers control financial resources, inventory, ensure employee safety, and protect customer data enhances the effectiveness of their decision making.  Students will work through ethical dilemmas, practice problem solving, and enhance their teamwork skills. English language arts and mathematics are reinforced.

 

Sports & Event Marketing I 

This course is designed for students interested in sports, entertainment and event marketing. Emphasis is placed on the following principles as they apply to the industry:  branding, licensing, and naming rights; business funding; concessions and on-site merchandising; economic foundations; promotion; safety and security, and human relations.

 

Sports & Event Marketing II

Prerequisite:  Sports Marketing I

This course is designed for students interested in advanced sports, entertainment and event marketing.  Emphasis is placed on the following principles as they apply to the industry:  Business management, career development options, client relations, ethics, events management, facilities management, legal issues/contracts, promotion and sponsorship.

 

Grading Policy – Grades in CTE courses at PCCS are weighted as follows:

 

 

Tests/Projects = 50%

Quizzes = 30%

Classwork/Homework = 20%

 

Important EOC information:

 

Business Essentials, Business Management I, & Business Management II DO have a state mandated End of Course test.  It consists of 100 multiple choice questions and is taken on campus during exam week.  Students cannot be exempt from the EOC and it counts 20% of their final course grade. 

 

Sport & Event Marketing I & II have a Performance Based Measurement semester long project instead of the standard 100 question CTE EOC. This project will count as 20% of their final grade, just as the standard EOC would.